Make it easy for people to find quality sustainable products options.
Reduce the negative impact that consumerism can have on people and the planet.
We wanted to find a way to make it easy for people to find quality sustainable product options, so people can shop knowing their purchases support better production systems for people and the planet.
We founded The GreenLine in Cambridge, MA while studying sustainability. We watched classes full of people and many of our friends spend hours researching and trying to find product options that supported their values for health, the environment and society. We wanted to empower people to shop based on what’s important to them and build a system that helps us to collectively reduce emissions and waste, conveniently and effectively.